9+ February Social Media Ideas (Including Caption Templates)

content planning

When February rolls around, most brands lean heavily on content ideas catered to couples, love and romance. But there’s more to February social media ideas than just romantic love. Keep reading for social media holidays, plus fill-in-the-blank social media post ideas for February 2021.

February Stock Images to Inspire Your February Social Media Content

If you don't have the skills to shoot your own social media photography, free stock image sites like Unsplash or Pexels have a large selection of photos you can use in your February social media content. 

Some keywords to search for February stock images are: 

  • Hearts, Heart Month
  • Love and Friendship
  • Valentine Candy
  • Roses, Winter Bouquet


Fill-In-The-Blank Social Post Templates for Your February Content Calendar 

  1. February may be the shortest month of the year, but now that 2020 is officially wiped from my taste buds, I’m ready to  ________________________.
  2. More __________ + fewer ___________ x better ________ = happier, healthier living.
  3. This month, I'm cooking up lots of ________________________ and trust me you don't want to miss out. Here's what you need to do to get 1st access __________________.
  4. If you find yourself without a #quarantinevalentine this year, take a page out of my book and _____________________. Better yet, use Valentine's Day as an excuse to _____________________ instead.
  5. When you love yourself and prioritize self care, ________________________ happens. Don't forget to give yourself permission to ________________________. You deserve to thrive.
  6. Sometimes I wake up feeling sad, but just as soon as I ________________________, I feel happy and loved again.
  7. Let me get one thing clear. Just because _____________________ doesn’t mean _____________________. Let that be a lesson you live by.
Want more writing prompts? Get instant access to a February content calendar with 25+ writing prompts and caption templates when you join Content Planning Society


February Marketing Ideas (That Aren't Valentine's Day)

From World Nutella Day on February 5 to National Lash Day on February 19, there are lots of funky holidays to build marketing campaigns around that have nothing to do with Valentine's Day.

One of my favorites is Secondhand Wardrobe Week, during the 2nd week of February, since I've been working with a fabulous wardrobe stylist who's superpower is sustainable fashion. 


Here's a quick list of February marketing holidays that could be used across any industry or niche. 

  • World Heart Month - Share content that brings awareness to the importance of heart health and ways to reduce the risk of cardiovascular disease. #HeartMonth

  • Black History Month - Honor the legacy and future of Black communities world-wide by showing your support for your favorite creators, organizations and brands. #BlackHistoryMonth #BlackHistoryMonth2021#BlackHistory365

  • Free and Open Source Software Month - Encourage collaborative development of computer programming and free distribution of software to users and programmers. #FOSSFeb

  • Bake for Family Fun Month - Test out recipes from with your family and share Stories and posts featuring home-baked goods. 

  • International Day of Women and Girls in Science, February 11 - Get an early start on Women's Month by advocating for women and girls to have full and equal access to science professions. 

  • Galentine's Day, February 13 - Celebrate female friendship and show your appreciation for the women who make up your support system. #GalentinesDay

  • Singles Awareness Day, February 15 - This alternative to Valentine's Day is dedicated to celebrating singles and is also known as Singles Appreciation Day. #SinglesDay #SinglesAwarenessDay

  • World Day of Social Justice, February 20 - The United Nations has determined the 2021 theme for World Day of Social Justice will be "A Call for Social Justice in the Digital Economy," which focuses on the need to acknowledge and regulate the digital economy's impact on the world of work.  #WorldDayofSocialJustice


Why Content Batching is the Most Important Marketing Hack You'll Use in 2021

If you like to create content in batches, or at the very least, plan your weekly content calendar ahead of time, you know that outlining topics and themes upfront can help you streamline your content creation process. 

Content batching is just as it sounds. Instead of creating content as you go, you pick a day to sit and create all of your social posts for a set time period. You can do the same for blog content, video content, podcast episodes and other types of content as well.

The benefit of content batching is that it gives you a chance to be more intentional and strategic about your content calendar. It also helps increase your productivity levels and makes the most of your creativity since you're reducing unnecessary stops and starts that interrupt your content flow. 

If you don't have a content batching process in place yet, check out my social media membership where I assist purpose-driven women entrepreneurs in planning a month's work of social media content, without the overwhelm.